- Manage the product backlog and end-to-end delivery of platforms for a multi-brand ecosystem (10+ brands) across Vietnam, Thailand, Cambodia and the Philippines.
- Lead the migration of legacy systems into a unified monorepo, using C4 models and technical diagrams to document complex system architecture flows.
- Deliver technical features and backend integrations end to end, balancing multi-market requirements with high-performance system standards.
- Align diverse, cross-functional engineering teams and global stakeholders to drive the product forward in a fast-paced environment.
ERCAN ŞAHİN
SENIOR TECHNICAL BUSINESS ANALYST
Dubai, UAE | sahinercan.cs@gmail.com
linkedin.com/in/sahinercan | medium.com/ercanvari
SUMMARY
Senior technical business analyst and former Product Owner with 7+ years of delivering digital products on integration-heavy platforms: betting and lottery, ERP and API-driven products. Experienced across the product lifecycle, from discovery and requirements to backlog, roadmap and release. Proven track record across the Southeast Asian and Caucasus region, orchestrating the end-to-end delivery of 50+ game integrations and managing partnerships with 8+ global providers. Expert at coordinating diverse, cross-functional teams to translate complex business requirements into scalable, international solutions.
SKILLS
Business Analysis: Requirement Analysis, BRD, Stakeholder Management, Backlog Management, User Stories, Prioritization, Sprint & Release Planning, Change Management, Data Analysis, 3rd Party Integrations.
Product Ownership: Product Roadmap, Backlog Grooming, Prioritization (MoSCoW, RICE), Acceptance Criteria, KPI & OKR Definition, Go-to-Market, Stakeholder Alignment.
Methodologies & Tools: Agile-Scrum, Kanban, BPM, UML, C4 Model, JIRA, Figma, Lucidchart
Technical Skills: SQL, RESTful APIs, Kafka, WebSockets, Postman, Grafana, Kibana, .NET, JavaScript.
WORK EXPERIENCE
- Owned requirements for a Central Betting System, reverse-engineering the risk management module of a leading global gaming technology provider to define the new system.
- Designed and documented end-to-end requirements for a Central Lottery System for Georgia, including backoffice, game engine and prize pool management.
- Authored BRDs for Risk Management, Event Module Management, Sportsbetting, Wagering processes.
- Designed and launched customer engagement campaigns: deposit bonus, sportsbook insurance, cross campaigns, player segmentation, CRM journeys and prepaid betting cards.
- Managed day-to-day provider operations across 8 third-party providers, including daily reconciliation.
- Supported operations for a high-traffic platform with hundreds of thousands of monthly visits.
- Delivered 50+ game integrations (36 slot games, 17 virtual sports, 4 lottery) across multiple providers.
- Collaborated with international partners, including projects delivered for Azerbaijan, leading processes with external providers and coordinating 8 third-party system integrations (Betradar, SidePlay, 7777, NSoft).
- Developed internal Task Management module improving team visibility and tracking.
- Built HR Payroll modules, saving 15+ hours/month for the HR unit.
- Authored technical onboarding documentation reducing training time from 2 months to 1 month.
- Automated approval workflows across Finance and QA departments using BPM tools.
- Improved ERP systems through development with .NET and MSSQL, ensuring performance and reliability.
- Optimized business processes for MRP, Inventory, Work Orders and Procurement to enhance efficiency.
- Re-coded plug-in-based websites using modern client-side languages.
- Gained experience in stakeholder communication using Kanban practices.
EDUCATION
PROJECTS
LANGUAGES
Fluent in English, Native in Turkish